All words are mine — graphic design by other talented creatives.

Blenders x Red Bull Racing

⟣ The Story ⟢

Oracle Red Bull Racing driver Max Verstappen was marching toward another World Drivers’ Championship. Blenders Eyewear sought to capitalize with a limited-edition ORBR x Blenders sunglasses release that thrust the partnership back into the spotlight. I stepped in with fan-focused copy celebrating C O L O R — in this case, orange, the hue intimately connected to Verstappen’s army of supporters.